Beach Shack Productions - Portfolio of Cinematic Video Content

How We Create Short Documentaries That Drive Real Results

This short documentary was produced for the Gladstone Regional Art Gallery & Museum exhibition Biophilia: A Leaf is a Leaf is a Leaf (30 Aug – 11 Oct 2025).
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It was created to introduce audiences to Central Queensland artist Bina Van Haeften, showcasing her eco-dyeing and botanical printing practice and the intimate connection between her art, her environment, and sustainable living.

By telling the story behind Bina’s process and philosophy, the film provided visitors with deeper context for the exhibition while also serving as a promotional piece to highlight regional arts and culture, supported through the Regional Arts Development Fund (RADF).

How Social Media Fits Into the Bigger Picture

Social media is where discovery happens. It’s where people first stumble across your brand—not ready to buy, but curious enough to stop scrolling. That’s why we use short-form videos, photo stories, and snackable content designed to spark interest and create a connection.

For clients like Red Cloud Jewels, this means a monthly retainer where we manage social media, produce story-driven content, and run email campaigns through our custom-built Story Driven Growth CRM. This allows us to optimise every touchpoint and build a community of loyal followers—both on and off social media platforms.

Think of social media as the bridge. It moves people from not knowing you exist to wanting to know more. Each post, Reel, or story is a touchpoint—showing your personality, your values, and the experiences you create. These small moments build familiarity and trust so that by the time someone clicks through to your website, they already feel connected to your brand.

Once they land on your site, they’re not cold traffic anymore—they’re primed. That’s where a Brand Story Video or VSL (Video Sales Letter) takes over, deepening the relationship, giving them the full picture, and moving them closer to taking action—booking, buying, or reaching out.

Social media doesn’t just “get you likes.” When used strategically, it funnels attention and trust toward the content that converts, turning casual scrollers into loyal customers.

Testimonials show not just what you offer — but how it feels

When you partner with Beach Shack Productions, you’re not just hiring a video crew—you’re investing in a strategic storytelling process designed to turn your brand’s essence into a video that performs everywhere: your website, ads, social media, and sales funnels.

That’s exactly why testimonials are so powerful. They don’t just tell people about your business—they show it through the voices and experiences of your clients. A well-crafted testimonial builds trust, demonstrates results, and helps future customers see themselves in the story.

This testimonial film was created for Little Oasis 1770, showcasing the impact of their holistic wellness services.

Featuring a diverse range of guests — from solo visitors to couples and groups — it captures the inclusive, calming atmosphere and the powerful benefits of infrared sauna, cold plunge, and relaxation therapies.

Testimonial videos like this are designed to increase engagement on websites and social platforms, helping potential clients see themselves in the experience while building trust through authentic customer stories.

Why Brand Story Videos Matter

When you partner with Beach Shack Productions, you’re not just hiring a video crew—you’re investing in a strategic storytelling process that turns your brand’s journey into a powerful marketing asset.

A brand story video goes deeper than a promo clip. It captures the why behind your business—the origin, the values, the people, and the vision that make you different. This emotional connection builds trust, loyalty, and memorability in ways that facts or features alone can’t.

These films don’t just sit on a website. They perform across your ads, social media, email campaigns, and sales funnels—moving audiences from awareness to action. They help potential customers see themselves in your story, making the choice to work with you feel natural and inevitable.

Put simply: brand story videos turn your history and values into a narrative that drives growth.

This brand story film captures the heart of Wild Sandalwood — a locally grown, purpose-led brand built around connection. From hand-blended scents crafted by Randall, to Monica’s deep care for formulation, ethics, and feeling, the film reveals how every product is designed to reconnect people with nature, self, and place.

Rather than positioning Wild Sandalwood as just another product range, the story highlights the intention behind the brand: small-batch craftsmanship, Australian sandalwood, and scent profiles created to evoke emotion, memory, and calm. It reflects a business grounded in community, sustainability, and thoughtful creation — not mass production.

The result is a brand story that builds trust, communicates values instantly, and gives customers a reason to choose Wild Sandalwood beyond ingredients or price. It turns their philosophy into a living narrative that supports their website, social content, and long-term growth.

Cinema Video – Buy Local 2025 Campaign

Where your video is displayed shapes how it needs to be created. Producing content for social media requires one skill set, but delivering to cinema specifications demands another, specialist equipment, editing, and grading so the story feels just as powerful on the big screen as it does online. The cinema is a unique advertising space: it holds a captive local audience and makes your brand’s story larger than life.

That’s why the Gladstone Chamber of Commerce & Industry partnered with Beach Shack Productions to create the launch film for the Buy Local 2025 campaign.
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The project saw us working with over 30 local businesses, weaving together their stories into a single, high-impact film that celebrated the resilience, diversity, and heart of the Gladstone business community.

The final film premiered in cinemas and was also optimised for digital platforms, ensuring the campaign reached audiences wherever they were on the big screen, on social media, and online. Backed by authentic stories like “Every time you shop local, you’re building something bigger. Buy local. Thrive local.” the video inspired locals to support their region and strengthened community pride.

We help service brands grow with story-driven video and smart marketing systems. Our approach blends strategy, creativity, and automation—so you can build trust, connect with your audience, and scale with confidence. Based on the coast, we keep things grounded, clear, and focused on results that matter.

Cinematic video content

Brand films, testimonials, and social videos crafted to spark trust and drive action across every platform.

Story-driven growth systems

Automated lead capture, follow-up, and CRM flows—built to nurture relationships and convert with your brand’s voice.

Strategy-first approach

Every project starts with your story, audience, and goals—ensuring content and systems work together for real impact.

Full-service production

From scripting and shoots to editing and sound, we handle every detail for a seamless, premium result.

Performance-focused delivery

Content and systems are designed for measurable results—more leads, better engagement, and lasting growth.

Regional expertise

We understand the needs of service brands in Queensland and beyond, bringing local insight to every project.

Collaborative process

We work closely with founders and teams, making sure your story and strategy stay at the heart of everything.

Ongoing support

Beyond launch, we help you test, optimise, and grow—so your marketing keeps working as you do.

Kielly & RJ

Little Oasis Sauna and Cold Plunge

Beach Shack Productions has just finished working with our small local business and created 2 beautiful videos of our business space, at Little Oasis Sauna and Cold Plunge.

Rowen captured the journey our customers take and made us all feel very comfortable while being interviewed in front of the camera. Rowen has tons of equipment and was diligent about perfecting lighting and sound.

Rowen was very thorough throughout the process to create and capture the right story that suited our main demagraphic. He was responsive and professional from start to finish and always available to help answer any of our questions and provide extra guidence during and after the job was complete. Thanks Rowen!
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Ally Perry

Gladstone Chamber of Commerce & Industry

Our experience throughout the project was both complex and rewarding, involving collaboration with 30 diverse businesses across the Gladstone Region.

Rowen worked closely with us to ensure our goals were met and our messaging was clear and impactful. From the outset, Rowen helped us shape our story, and the final video content delivered exactly what we envisioned, capturing every key point discussed during the planning phase.

We’re incredibly grateful—thank you! Communication was open, honest, and highly supportive. Every detail, including release forms and logistics, was thoughtfully managed. We’re extremely pleased with the final outcomes—the message is powerful and resonant, and the feedback from our community has been overwhelmingly positive. We would absolutely recommend Beach Shack Productions to others.
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Their ability to uncover and tell a story that truly connects with your audience is exceptional. Their work is not only visually compelling but emotionally engaging, and we would gladly work with them again.

Anthony & Rachel Mulvahil

Christensen Harbison Optometrists

Over the years we have engaged with a number of different services for assistance with our marketing. Rowen from Beach Shack Productions provided a level of guidance and support unlike anything we have experienced elsewhere. Rowen is clearly very knowledgable in his area of expertise, and gave us a number of achieveable and actionable ideas to elevate our brand and promote our business. Our experience with Beach Shack Productions has truly exceeded our expectations, and the business comes highly recommended.

Mike & Michaela

Traveller's Rest 1770

Traveller's Rest 1770 want to say a BIG thank you to Beach Shack Production in creating our first ever video promotion. From the initial meeting, through to creating the video shoot, to working on the marketing campaign, Rowen was easy to work with and extremely professional in his knowledge and advise.

He put a huge effort into creating a professional video to use for our first ever package deal. Rowen put a large amount of time in researching the best marketing campaigns, target groups and highest search result, before even posting the paid campaign.

His effort and flexibility was much appreciated by us as first timers and we did appreciate the insights of his results to use for future marketing campaigns. We are looking forward to working with Beach Shack Productions in the future and wish Rowen all the best with his work!

Javi

La Caravana Cafe & Catering

Wow! What a wonderful experience working with Rowen. I was completely lost and frustrated trying to manage my business and handle the marketing, but Rowen came along with innovative ideas and a proposal too attractive to turn down.

From targeting our customers to creating videos, photos, flyers, and even a website to get the information out to my customers and expand the possibilities of my business. Also, every time I have questions or problems with social media, he takes over and also teaches me how to deal with them.

Honestly, he covers every single detail! Super grateful for all the work Rowen has done, super professional and friendly. I highly recommend working with him.
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image of networking event (for a hr tech)

Amber

Marketing Manager, 1770 LARC! Tours

Very glad we decided to work with Beach Shack Productions. Thank you for your attention to detail and your flexibility on our projects Rowen. The outcomes are professional, while capturing the individuality and personal aspects of the business - a great combination, with great results already.

Story-driven video. Growth that lasts.